On October 26, the NBA named Kalshi and Polymarket as its “preferred prediction market partners,” meaning each company now has the right to use NBA Intellectual Property, like logos and branding, in their apps and marketing. While the NBA owns 42% of the WNBA, that does not automatically mean the women’s basketball league is included […]The post WNBA Opens Door to Prediction Markets After Missing Out on NBA’s Major Commercial Deals appeared first on EssentiallySports.



